Difference between revisions of "Vokar"

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| image= http://farm5.static.flickr.com/4012/4671343764_d658ab141b_m.jpg
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| image= http://farm5.static.flickr.com/4094/4737060456_3f877e8234_m.jpg
 
| image_align=right
 
| image_align=right
| image_text= A Voigt Junior (1946)
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| image_text= Vokar I rangefinder
| image_by= Dirk HR Spennemann
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| image_by= Rick Oleson
 
| image_rights=with permission
 
| image_rights=with permission
 
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Cameras and other photo products with the brand '''Vokar''' were produced by '''Electronics Products Manufacturing Corp.''', located in Ann Arbor, and then Dexter, Michigan, USA. The company is mainly known for its [[rangefinder]] camera, ambitious and handsomely styled, but ultimately a failure. 
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==History==
 
==History==
  
In the mid 1930s, businessman Charles Albert Verschoor led an Ann Arbor, Michigan company that built radio sets in Bakelite cases. But somehow he had also become fascinated with the [[Leica A]] 35mm camera, then still a new and exciting product.
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Many sources (including earlier wiki articles) have stated that the Vokar brand was created by [[Charles Verschoor]], who was ousted in 1938 as president of the company who made [[Argus]] cameras<ref>{{Argomania}}</ref>. However there is little documentary evidence to support this. The confusion may be caused because Electronic Products Manufacturing was founded in January, 1939 by a ''different'' ex-Argus man, Robert P. Wuerfel<ref>[http://www.flickr.com/photos/camerawiki/5547167709/in/pool-camerawiki Articles of Incorporation for Electronic Products Manufacturing Incorporated] signature and date page; public document obtained by Tom Kraycirik.</ref>. The first location advertised for Vokar products, 208 W. Washington St.<ref>No trace of this building remains; the site has been a parking lot for several decades</ref>, was a mere 1/3 mile from the Argus factory.
  
Putting these two thoughts together, Verschoor saw a business opportunity to build a simple Bakelite camera for 35mm film. The new model was the [[Argus A]], and its runaway success eventually transformed the firm into [[Argus|Argus Camera]]. Despite this, Verschoor clashed with the company's stockholders over his management performance, and by the end of 1938 he had been ousted as president.
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In 1943, the company registered a move to a new address at 7300 Huron River Drive, Dexter Michigan<ref>[http://www.flickr.com/photos/camerawiki/5547690274/in/pool-camerawiki Certified copy of resolution changing registered office and resident agent], public record obtained by Tom Kraycirik.</ref> (a move of roughly 8 miles west). In 1945 the company name itself became Vokar<ref>[http://www.flickr.com/photos/camerawiki/5502511089/in/pool-camerawiki Vokar advertisement] noting the name change, ''Popular Photography'' (US magazine) December, 1945, pg.137.</ref>.
  
Verschoor landed only 1/3rd of a mile away, at '''Electronics Products Manufacturing Corp.''', located at 208 W. Washington St.<ref>No trace of this building remains; the site has been a parking lot for several decades</ref>
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==Cameras==
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By late 1939, Electronic Products Mfg. began marketing photographic products using the brand name '''Vokar''' <ref>[http://www.collection-appareils.fr/x/html/page_standard.php?id_appareil=30084 For example the Vokar A camera, advertised 1940], from Sylvain Halgand's [http://www.collection-appareils.fr/general/html/francais.php www.collection-appareils.fr] "Variocoupled Light Control" seems to have been been a primitive manual form of programmed exposure.</ref>.
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{{Flickr_image
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|image_source= http://www.flickr.com/photos/camerawiki/5547368391/in/pool-camerawiki
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|image= http://farm6.static.flickr.com/5028/5547368391_96ca39857b.jpg
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|image_align= right
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|image_text= Vokar A, introduced c.1940
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|image_by= J. Adrian Wylie
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|image_rights= with permission
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}}
  
By late 1939, this company began marketing photographic products using the brand name '''Vokar''' <ref>[http://www.collection-appareils.fr/vokar/html/Vokar_VokarA.php For example the Vokar A camera, advertised 1940], from Sylvain Halgand's [http://www.collection-appareils.fr/general/html/francais.php www.collection-appareils.fr] "Variocoupled Light Control" seems to have been been a primitive manual form of programmed exposure.</ref>. Verschoor had named his earliest radio company "Cavac," based on his initials; the sound of "Vokar" suggests this name was Verschoor's inspiration too (with perhaps a bit of George Eastman's famous nonsense word "Kodak" thrown in).
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The original Vokar camera was a simple plastic-bodied folder for 6x6 exposures on 120 film. This appeared with different lenses & shutters and in slightly different styles. Electronic Products also introduced several slide projectors, one in bakelite and two in "streamlined" metal<ref>[http://www.flickr.com/photos/camerawiki/5500249675/in/pool-camerawiki "Available Now — The New Streamlined Vokar Projector"] (advertisement) ''Popular Photography'' November 1945, pg 121.</ref>. Despite the grandiose name, the latter used an inexpensive folded-steel case. This was also sold by the Sears chain under their Tower brand, and was apparently one of the firm's more successful products.
  
The basic Vokar camera was a simple folder for 6x6 exposures on 120 film. This appeared with different lenses & shutters and in slightly different styles. In an interesting twist, it was manufactured cheaply enough that [[Wirgin]] in Germany imported a few variants to sell under its own branding. Electronic Products also introduced a "streamlined" slide projector<ref>[http://www.flickr.com/photos/camerawiki/5500249675/in/pool-camerawiki "Available Now — The New Streamlined Vokar Projector"] (advertisement) ''Popular Photography'' November 1945, pg 121.</ref>. Despite the grandiose name, it used an inexpensive folded-steel case. This was also sold by the Sears chain under their Tower brand, and was apparently one of the firm's more successful products.
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The company also advertised a kit of dodging and vignetting tools for use when making prints, and a coating that was claimed to heal scratches in negatives.
  
Verschoor had more ambitious plans, however. Along with renaming Electronic Products Mfg. as "Verschoor Corporation" in 1942, the company relocated to more rural environs outside Dexter, Michigan (a move of about 8 miles west). Verschoor engaged Richard H. Bills to design a completely new and highly sophisticated 35mm [[rangefinder]] camera. Development costs for the camera were said to run to some $250,000<ref name= "Am35">Lahue, Kalton C. and Bailey, Joseph A. Collecting Vintage Cameras Volume 1: The American 35mm. American Photographic Book Publishing Co., 1972, pg. 154</ref>, but the design was to leap well ahead of the blocky [[Argus C3|C3 rangefinder]] that Argus was now manufacturing.
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At some point, EPM engaged Richard H. Bills to design a completely new and highly sophisticated 35mm [[rangefinder]] camera, and this is the model the Vokar name is best known for today. Development costs for the camera were said to run to some $250,000<ref name= "Am35">Lahue, Kalton C. and Bailey, Joseph A. Collecting Vintage Cameras Volume 1: The American 35mm. American Photographic Book Publishing Co., 1972, pg. 154</ref>, but the design was to leap well ahead of the blocky [[Argus C3|C3 rangefinder]] that Argus was now manufacturing.
  
Unfortunately, World War II and the September, 1943 death of Charles Verschoor interrupted these plans. Verschoor Corporation became involved in defense contracts, making parts for proximity fuses<ref>[http://www.flickr.com/photos/camerawiki/5506497426/in/pool-camerawiki "Trade Notes and News"] ''Popular Photography'' January 1946, pg.64</ref>, and by 1945 reverted to the name Electronic Products Manufacturing<ref>{{Argomania}}, pg. 8.</ref>.
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In 1943, the company relocated to more rural environs outside Dexter, Michigan. During the  World War II period, Electronic Products Mfg. Corp. converted entirely to defense contracts, making parts for proximity fuses<ref>[http://www.flickr.com/photos/camerawiki/5506497426/in/pool-camerawiki "Trade Notes and News"] ''Popular Photography'' January 1946, pg.64</ref>. Sales of the simple bakelite folders ceased. But 6x6 folders similar or identical to Vokar's models were sold by Camera Specialty Company of New York City under the Voigt and Wirgin names; the exact relationship between the two companies remains to be clarified.
  
In 1945 the company turned its attentions back to the photography market; and in its December magazine advertisements, it now carried the name "Vokar Corporation"<ref>[http://www.flickr.com/photos/camerawiki/5502511089/in/pool-camerawiki Vokar advertisement] in Popular Photography, December 1945, pg. 137.</ref> The ads also included a tantalizing note: "Watch for Announcement of the New and Finer Vokar Camera." This was the long-awaited [[Vokar I]] rangefinder, which was finally advertised in January 1946<ref>[http://www.flickr.com/photos/camerawiki/5505902559/in/pool-camerawiki "Excellence… Vokar I"] (advertisement) ''Popular Photography'', January 1946, pg. 107</ref>—only to disappear for another 9 months, again replaced by the teaser "watch for announcement… ". Finally, in the fall of 1946, advertising for the Vokar re-appeared, and now quoting a price<ref>[http://www.flickr.com/photos/camerawiki/5500249675/in/pool-camerawiki Finest… Vokar I] (advertisement) ''Popular Photography'', November 1946, pg. 12</ref>—suggesting the camera was at last available.
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In 1945 the Electronic Products Mfg. turned its attentions back to the photography market; and in its December magazine advertisements, it now carried the name "Vokar Corporation"<ref>[http://www.flickr.com/photos/camerawiki/5502511089/in/pool-camerawiki Vokar advertisement] in Popular Photography, December 1945, pg. 137.</ref> The ads also included a tantalizing note: "Watch for Announcement of the New and Finer Vokar Camera." This was the long-awaited [[Vokar I]] rangefinder, which was finally advertised in January 1946<ref>[http://www.flickr.com/photos/camerawiki/5505902559/in/pool-camerawiki "Excellence… Vokar I"] (advertisement) ''Popular Photography'', January 1946, pg. 107</ref>—only to disappear for another 9 months, again replaced by the teaser "watch for announcement… ". Finally, in the fall of 1946, advertising for the Vokar re-appeared, and now quoting a price<ref>[http://www.flickr.com/photos/camerawiki/5500249675/in/pool-camerawiki Finest… Vokar I] (advertisement) ''Popular Photography'', November 1946, pg. 12</ref>—suggesting the camera was at last available.
{{Flickr_image
 
|image_source= http://www.flickr.com/photos/camerawiki/5511438231/in/pool-camerawiki
 
|image= http://farm6.static.flickr.com/5299/5511438231_fb69653078.jpg
 
|image_align= right
 
|image_text= folding Vokar specs from May 1940<br>''Popular Photography'' equipment directory
 
|image_by= scan courtesy Voxphoto
 
|image_rights= fair use
 
}}
 
  
The ambitious camera had its share of teething troubles, and the undercapitalized firm failed to make much of a dent in the US camera market. Despite a modest 1948 revision, the [[Vokar II]], the company quickly sank, and by the early 1950s it was gone<ref name= "Am35"/>
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The ambitious camera had its share of teething troubles, and the undercapitalized firm failed to make much of a dent in the US camera market. Despite a modest 1948 revision, the [[Vokar II]], the company sank from view (and returned to electronic products). The final dissolution of the company is recorded in 1964, but its participation in the photography market had ended much earlier.
  
===Cameras===
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===Vokar Models===
* Vokar A (1940–)
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* [[Vokar A]] (1940–)
* Vokar B (1946-) also sold as the Vokar I (advertised 1946 and 1947)
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* [[Vokar B]] (1946-) also sold as the Vokar I (advertised 1946 and 1947)
* [[Voigt Junior]] (1946-)<ref>[http://wphs-tucson.blogspot.com/2009/06/argus-vershoor-and-vokar.html Western Photographic Historical Society]</ref>
 
* [[Wirgin]] [[Wirgin_Junior| Junior]] (a Voigt Junior Variant) (1946-)<ref>[http://www.cameramanuals.org/pdf_files/wirgin_junior.pdf Manual for the Wirgin Junior at OrphanCameras]</ref>
 
*  [[Wirgin Deluxe]] (1946–) an Art Deco encased version of the [[Voigt Junior]]
 
 
* [[Vokar I]] (1946-)
 
* [[Vokar I]] (1946-)
 
* [[Vokar I|Vokar II]] (1948-)
 
* [[Vokar I|Vokar II]] (1948-)
  
==Notes and References==
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===Related Models===
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* [[Voigt]]
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* [[Voigt Junior]] (1946-)
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* [[Wirgin Junior]] (a Voigt Junior Variant) (1946-)<ref>[http://www.cameramanuals.org/pdf_files/wirgin_junior.pdf Manual for the Wirgin Junior at OrphanCameras]</ref>
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* [[Wirgin Deluxe]] (1946–) some are simply renamed [[Vokar B]]s; while others have Art Deco styled cases
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* Montgomery Wards Folding Camera (Vokar A variant offered in 1941 catalog)
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==Notes==
 
<references />
 
<references />
  

Latest revision as of 08:53, 25 August 2020

Cameras and other photo products with the brand Vokar were produced by Electronics Products Manufacturing Corp., located in Ann Arbor, and then Dexter, Michigan, USA. The company is mainly known for its rangefinder camera, ambitious and handsomely styled, but ultimately a failure.


History

Many sources (including earlier wiki articles) have stated that the Vokar brand was created by Charles Verschoor, who was ousted in 1938 as president of the company who made Argus cameras[1]. However there is little documentary evidence to support this. The confusion may be caused because Electronic Products Manufacturing was founded in January, 1939 by a different ex-Argus man, Robert P. Wuerfel[2]. The first location advertised for Vokar products, 208 W. Washington St.[3], was a mere 1/3 mile from the Argus factory.

In 1943, the company registered a move to a new address at 7300 Huron River Drive, Dexter Michigan[4] (a move of roughly 8 miles west). In 1945 the company name itself became Vokar[5].

Cameras

By late 1939, Electronic Products Mfg. began marketing photographic products using the brand name Vokar [6].

The original Vokar camera was a simple plastic-bodied folder for 6x6 exposures on 120 film. This appeared with different lenses & shutters and in slightly different styles. Electronic Products also introduced several slide projectors, one in bakelite and two in "streamlined" metal[7]. Despite the grandiose name, the latter used an inexpensive folded-steel case. This was also sold by the Sears chain under their Tower brand, and was apparently one of the firm's more successful products.

The company also advertised a kit of dodging and vignetting tools for use when making prints, and a coating that was claimed to heal scratches in negatives.

At some point, EPM engaged Richard H. Bills to design a completely new and highly sophisticated 35mm rangefinder camera, and this is the model the Vokar name is best known for today. Development costs for the camera were said to run to some $250,000[8], but the design was to leap well ahead of the blocky C3 rangefinder that Argus was now manufacturing.

In 1943, the company relocated to more rural environs outside Dexter, Michigan. During the World War II period, Electronic Products Mfg. Corp. converted entirely to defense contracts, making parts for proximity fuses[9]. Sales of the simple bakelite folders ceased. But 6x6 folders similar or identical to Vokar's models were sold by Camera Specialty Company of New York City under the Voigt and Wirgin names; the exact relationship between the two companies remains to be clarified.

In 1945 the Electronic Products Mfg. turned its attentions back to the photography market; and in its December magazine advertisements, it now carried the name "Vokar Corporation"[10] The ads also included a tantalizing note: "Watch for Announcement of the New and Finer Vokar Camera." This was the long-awaited Vokar I rangefinder, which was finally advertised in January 1946[11]—only to disappear for another 9 months, again replaced by the teaser "watch for announcement… ". Finally, in the fall of 1946, advertising for the Vokar re-appeared, and now quoting a price[12]—suggesting the camera was at last available.

The ambitious camera had its share of teething troubles, and the undercapitalized firm failed to make much of a dent in the US camera market. Despite a modest 1948 revision, the Vokar II, the company sank from view (and returned to electronic products). The final dissolution of the company is recorded in 1964, but its participation in the photography market had ended much earlier.

Vokar Models

Related Models

Notes

  1. Gambino, Henry J. Argomania: A Look At Argus Cameras and the Company That Made Them. Doylestown, PA: Aeone Communications 2005. ISBN 0-9770507-0-X
  2. Articles of Incorporation for Electronic Products Manufacturing Incorporated signature and date page; public document obtained by Tom Kraycirik.
  3. No trace of this building remains; the site has been a parking lot for several decades
  4. Certified copy of resolution changing registered office and resident agent, public record obtained by Tom Kraycirik.
  5. Vokar advertisement noting the name change, Popular Photography (US magazine) December, 1945, pg.137.
  6. For example the Vokar A camera, advertised 1940, from Sylvain Halgand's www.collection-appareils.fr "Variocoupled Light Control" seems to have been been a primitive manual form of programmed exposure.
  7. "Available Now — The New Streamlined Vokar Projector" (advertisement) Popular Photography November 1945, pg 121.
  8. Lahue, Kalton C. and Bailey, Joseph A. Collecting Vintage Cameras Volume 1: The American 35mm. American Photographic Book Publishing Co., 1972, pg. 154
  9. "Trade Notes and News" Popular Photography January 1946, pg.64
  10. Vokar advertisement in Popular Photography, December 1945, pg. 137.
  11. "Excellence… Vokar I" (advertisement) Popular Photography, January 1946, pg. 107
  12. Finest… Vokar I (advertisement) Popular Photography, November 1946, pg. 12
  13. Manual for the Wirgin Junior at OrphanCameras