Wardflex

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4771705278_b55eaa1f36.jpg
Bakelite Wardflex TLR
(Argoflex E)
image by Stephen Dowle (Image rights)
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The Montgomery Ward department store chain offered many manufacturers' cameras under its own name. Before WWII, Wardflex referred to a bakelite TLR with geared coupling between viewing and takings lenses—this was a renaming of the Argoflex E, built in Ann Arbor, Michigan.

See also Wardflex (metal) for the metal 1950's TLR models imported from Japan.

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