Difference between revisions of "Vivitar advertising"
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==1969== | ==1969== | ||
+ | {{Flickr_image | ||
+ | |image_source=http://www.flickr.com/photos/nesster/6678173507/in/pool-camerawiki | ||
+ | |image=http://farm8.staticflickr.com/7015/6678173507_5d355ee47a_n.jpg | ||
+ | |image_align= left | ||
+ | |image_text= Compact 135mm f/2.8 Bright Band<br/>Jan 1969, Modern Photography | ||
+ | |image_by= Nesster | ||
+ | |image_rights= public domain | ||
+ | }} | ||
+ | {{Flickr_image | ||
+ | |image_source=http://www.flickr.com/photos/nesster/6861987108/in/pool-camerawiki | ||
+ | |image=http://farm8.staticflickr.com/7198/6861987108_85105e2268_n.jpg | ||
+ | |image_align= left | ||
+ | |image_text= 85-205mm f/3.8 Zoom Bright Band<br/>Feb 1969, Modern Photography | ||
+ | |image_by= Nesster | ||
+ | |image_rights= public domain | ||
+ | }} | ||
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==1976== | ==1976== | ||
Revision as of 16:14, 24 March 2012
A chronology of Ponder & Best (later Vivitar) advertising and marketing
Introduction
In the early years, Ponder & Best primarily distributed products branded by other companies. Starting in the 1960s, P&B began marketing products under their own brand name, Vivitar. The brand was so successful, the company eventually changed their name to Vivitar. This article presents a chronology of advertising from the company, primarily through the presentation of magazine ads, original tear sheets, and other marketing literature.
1940s
P&B Filter Kits Jun 1946 scan courtesy Voxphoto image by camerawiki (Image rights) |
Rollieflex Cameras Nov 1949, U.S. Camera image by camerawiki (Image rights) |
1967
28mm f/2.8 Chrome Nose lens Feb 1967 image by Nesster (Image rights) |
135mm f/2.8 Chrome Nose lens Apr 1967 image by Nesster (Image rights) |
135mm f/1.5 T Mount Aug/Sep 1967 Camera 35 image by Nesster (Image rights) |
85-205mm f/3.8 Zoom 1967 image by Nesster (Image rights) |
1968
135mm f/2.8 Bright Band lens Apr/May 1968, Camera 35 image by Nesster (Image rights) |
1969
Compact 135mm f/2.8 Bright Band Jan 1969, Modern Photography image by Nesster (Image rights) |
85-205mm f/3.8 Zoom Bright Band Feb 1969, Modern Photography image by Nesster (Image rights) |
1976
Vivitar TX family Sep 1976 image by Nesster (Image rights) |
Links
- 1968-1971 Vivitar ad tear sheets, provided by Bill Swinyard of Vivitar
- Flickr user Nesster's Vivitar ads