Difference between revisions of "Chiyoda Shōkai"
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== Cameras sold as authorized dealer == | == Cameras sold as authorized dealer == | ||
| + | * [[Dan 35 I and II|Dan 35]] | ||
* [[Stereo Leader]]<REF> Advertisement dated April 1956 reproduced in {{Kokusan}}, p.205. </REF> | * [[Stereo Leader]]<REF> Advertisement dated April 1956 reproduced in {{Kokusan}}, p.205. </REF> | ||
Revision as of 14:51, 29 January 2009
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| Advertisement by Chiyota Shōkai in Ars Camera April 1946. (Image rights) |
K.K. Chiyota Shōkai (㈱千代田商会) was a Japanese distributor in Ginza, Tokyo.[1]
Contents
History
The company was established in April 1946 by Yamashita Yūjirō (山下友治郎) and Hashimoto Tadamasa (橋本忠政), and succeeded to the company Yamashita Yūjirō Shōten, as was clearly stated in an advertisement in Ars Camera.[2] Yamashita Yūjirō probably left at some time to found another company, again called Yamashita Yūjirō Shōten, based in Ogawamachi and known to be active in February 1950.[3]
Chiyota Shōkai advertised the Chiyoca Leica copy from 1954; its name was a contraction of Chiyota Camera. The actual manufacturer of the camera was the Reise company. The name of the camera became Chiyotax, certainly after a complaint by Chiyoda Kōgaku Seikō, predecessor of Minolta. Chiyota Shōkai was still distributing in late 1956 and certainly until Summer 1957.[4] All trace of the company is lost after that date.
Name
The company name can be read either "Chiyota" or "Chiyoda"; it has not been observed in Roman letters in any original document yet. The name "Chiyota" is made more plausible by the adoption of the brand "Chiyotax" on the Leica copy distributed by the company, with an intermediate "Chiyota" engraving found on at least one example (see Chiyoca and Chiyotax).
Distributed cameras
- Bolty (after 1945)
- Picny B
- Elliotte[5]
- Chiyoca and Chiyotax
Cameras sold as authorized dealer
Notes
- ↑ The exact address in 1946 was Tōkyō-to Kyōbashi-ku Ginza 7–3 (東京都京橋区銀座七丁目三番地). Source: advertisement in Ars Camera April 1946, p.30. In 1955 it was Chūō-ku Ginza 7–3 (中央区銀座7の3) after a reorganization of the postal system. Source: advertisement in Camera Mainichi July 1954, reproduced in Kokusan kamera no rekishi, p.148.
- ↑ Advertisement in Ars Camera April 1946, p.30.
- ↑ Advertisement dated February 1950 reproduced in Kokusan kamera no rekishi, p.180.
- ↑ Advertisement in Shashin Salon November 1956 reproduced in Kokusan kamera no rekishi, p.255. The same source mentions advertisements for the Chiyotax until July 1957 on p.390.
- ↑ Kokusan kamera no rekishi, p.347.
- ↑ Advertisement dated April 1956 reproduced in Kokusan kamera no rekishi, p.205.
Bibliography
- Ars Camera Advertisement by Chiyota Shōkai in April 1946 (p.30).
- Asahi Camera (アサヒカメラ) editorial staff. Shōwa 10–40nen kōkoku ni miru kokusan kamera no rekishi (昭和10–40年広告にみる国産カメラの歴史, Japanese camera history as seen in advertisements, 1935–1965). Tokyo: Asahi Shinbunsha, 1994. ISBN 4-02-330312-7.
