Canon Sure Shot 70 Zoom/Prima Zoom 70F/Autoboy Luna 35

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An April 1995 model from the Sure Shot series, the Sure Shot 70 Zoom (Euro: Prima Zoom 70F, Japan: Autoboy Luna 35) was a compact camera with fully automatic 3-point autofocus and a zoom lens.

It uses a sliding lens cover that also acts as the power switch. Upon powering on the camera the lens extends and the flash raises. The zoom lens is adjusted with a thumb switch at the top back shoulder area. Flash modes include auto, flash on, flash off and red eye slow sync. The film transport is motorized with the film counter on the LCD display on the camera back.


  • Lens: 35-70mm f/4.2-7.8 zoom retracts fully into the body.
  • Focus: Auto: 3 point AF; 0.6m to inf.
  • Shutter: electronic
  • Focal length:
    35mm; auto; flash on: 9.5 to 17 EV (f4.2 at 1/30s to f16 at 1/500s)
    35mm; slow sync; no flash: 5 to 17 EV (f4.2 at 1/2s to f16 at 1/500s)
    70mm; auto; flash on: 12 to 17 EV (f7.8 at 1/60s to f19 at 1/350s)
    70mm; slow sync; no flash: 5 to 17 EV (f7.8 at 1.5s to f19 at 1/350s)
  • Meter: CdS, 5 to 17 EV
  • Film speed: Auto DX; 50 to 3200 ISO.
  • Flash: Retractable flash. GN 10.3 (ISO 100m)
  • Viewfinder: 0.36x to 0.72x magnification with 84% coverage.
  • Power: 1x 3V CR123A lithium battery
  • Dimensions : 123 x 64 x 44 mm
  • Weight: 240 g (without battery)