Sony α7

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The Sony α7 was the quantum leap in digital photography, by having made a compact mirrorless digital system camera (CSC) capable to shoot "full format" what means a digital frame format equal to the quite ideal former miniature format, better known as 35mm film 24×36mm frame format. Before the α7's launch in 2013 this format was only available in bulky DSLRs, in professional camcorders and in the expensive Leica M9. The CSC has a full format Sony CMOS 24 megapixel image sensor, and a built-in electronic viewfinder. Its retro style housing resembles a Minolta XE. Thus Sony finally embraced the Minolta legacy that it represents since it took over all system camera production assets of Konica Minolta in 2006.

The more expensive variant Sony α7R has a 36 megapixel full format sensor instead, thus being the first non-DSLR system camera offering this high image resolution.

The variant Sony α7S has a 12 megapixel full format sensor and 4K-video-format support. With less but larger pixels it is the low-light queen of Sony's cameras, allowing to shoot autofocus exposures and videos in almost dark places.

Probably at Photokina 2014 Hasselblad may introduce a designer version, maybe as Hasselblad Solar.